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Komal Helyer

Komal leads the Pure360 marketing team, focusing on market positioning, market growth strategies, and customer lifecycle marketing. Komal has worked with some of the world's leading brands including HSBC, Carphone Warehouse, Black & Decker, and First Direct, helping them get the best results from their email and digital marketing. She sits on the DMA Email Council, the Chair of the Learning & Communications Hub and an awards judge including the DMA Awards & E-Commerce Awards.

Attract. Convert. Retain. Master Lifecycle Marketing Today.

Marketing

Attract. Convert. Retain. Master Lifecycle Marketing Today.

The need to stand out in a crowded marketplace is important across all industries.

Komal Helyer photo by Komal Helyer
10 Festive Holiday Email Marketing Tips for Success

Contributor Network

10 Festive Holiday Email Marketing Tips for Success

Festive periods can be the most lucrative in a retailer’s calendar.

Komal Helyer photo by Komal Helyer
16 Email Marketing Metrics You Need to Measure

Contributor Network

16 Email Marketing Metrics You Need to Measure

Email marketing is probably the most effective channel in terms of ROI.

Komal Helyer photo by Komal Helyer

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