As the Director of Customer Marketing at G2, Katlin Hess is passionate about fostering customer relationships and helping innovative brands tell their stories. In her spare time, she loves reading anything mystery or true crime related, baking beautiful desserts, and is always on the hunt for the perfect cup of coffee.
We all know that B2B buyers rely heavily on peer reviews and marketplace insights to inform their...
by Katlin Hess
As a customer marketer, one of the most valuable resources I have is a strong network of other...
by Katlin Hess
Have you ever wondered why certain brands have fiercely loyal customers? The ones who don’t just...
by Katlin Hess
As a customer marketer, I love getting to connect with other customer marketers about the work we...
by Katlin Hess