Best Black Friday Software Deals in 2025: AI, CRM, and More

Black Friday is almost here, with a once-a-year chance to snag premium software at a fraction of the price. 

Here at G2, the world's largest B2B software marketplace, we’re stoked to bring you exclusive Black Friday software deals from top-tier providers. 

From solopreneurs who want to hone their workflows to large enterprises needing to get efficiency back on track, we have curated perfect Black Friday and Cyber Monday software deals for 2025 that meet your needs at unbeatable prices.

This isn’t just another shopping frenzy – it’s your golden opportunity to secure transformative tools at a fraction of the normal cost. 

Ready to explore unbelievable discounts on high-quality applications? Let's look at our favorite Black Friday SaaS deals.

Security software Black Friday deals

As cyber threats grow more sophisticated, so does the need for cutting-edge security tools, like password managers, antivirus software, and firewalls. Grab the best Black Friday deals on cybersecurity suites through G2.

NordPass Business

NordPass protects your business from password leaks and cyber threats with zero-knowledge encryption and biometric login options. Features like shared password vaults, password health monitoring, and multi-factor authentication (MFA) support the security and accessibility of your team’s credentials. 

Astra Pentest

Specializing in web application and network security, Astra Pentest identifies and patches vulnerabilities before they can be exploited. The platform gives you continuous vulnerability scanning, real-time reports, and expert consultation. Astra Pentest’s comprehensive vulnerability assessments discover security gaps in web applications, networks, and application programming interfaces (APIs).

TrustCloud

TrustCloud navigates complex security frameworks like SOC 2, general data protection regulation (GDPR), and ISO 27001, which is exactly what businesses require to stay compliant without stress. From risk assessment to audit preparation, TrustCloud automates tedious tasks to allow firms to reduce the manual work of compliance maintenance.

Collaboration and project management software Black Friday deals 

Elevate your team’s productivity and communication with the best collaboration and project management tools now available at unbeatable Black Friday prices. This is your chance to empower your team with solutions that eliminate inefficiencies and improve work plans.

Slack

One of the largest collaboration hubs, Slack consolidates organized communication channels, direct messaging, file sharing, and tools into one platform. It also integrates with over 2,000 apps so everyone stays informed when it’s time to coordinate projects, share updates, or brainstorm ideas.

Hive

Hive gives teams the resources to plan, track, and execute daily tasks. From Gantt charts and Kanban boards to time tracking and collaboration functionality, this tool adapts and automates a range of processes for work. It also plays nice with popular tools like Zoom, Dropbox, and Google Workspace, so everything you need stays accessible. 

DeskTime

DeskTime tracks and analyzes how your team spends time and delivers insights that help scale productivity. With task categorization and detailed reports, DeskTime identifies inefficiencies and enhances accountability for both remote and in-office teams. 

Sales and CRM software Black Friday deals

Strengthen your sales process with top-tier customer-relationship management (CRM) software that transforms how you manage leads, nurture relationships, and close deals. This Black Friday, secure powerful tools designed to boost your sales team’s efficiency and improve customer interactions. 

Salesforce Sales Cloud

Salesforce Sales Cloud supports sales teams as they manage leads and track customer interactions. With real-time dashboards, AI-powered insights, and automation tools, Salesforce enables accurate forecasts, prioritized leads, and customized workflows. Its scalability makes it the go-to choice for businesses of all sizes.

HubSpot Sales Hub

HubSpot Sales Hub automates outreach, tracks deals, and manages pipelines efficiently. It combines email tracking, meeting scheduling, and instant notifications to keep salespeople laser-focused on closing deals. The platform’s intuitive interface and integration with marketing tools make aligning sales and marketing efforts easy. 

Zoho CRM

Zoho CRM enhances customer engagement by providing a comprehensive suite of tools for lead management, sales automation, and performance tracking. With features like AI-driven insights, custom reports, and multi-channel communication, Zoho CRM leads to tailored workflows and prioritization. The platform is flexible enough to suit different business needs. 

AI software Black Friday deals

Artificial intelligence (AI) has proven to be a game-changer for businesses looking to stay ahead. From automating complex tasks to delivering powerful insights, AI transforms how we work, create, and engage. Capitalize on the best Black Friday deals for AI tools that will empower your business to innovate faster.

MarketMuse

MarketMuse is an AI-powered content research and optimization platform that helps businesses improve search rankings and content quality. By combining topic modeling, competitive analysis, and automated content briefs, the platform enables teams to identify gaps, build authority, and create content that resonates with both search engines and readers. It supports content planning, optimization, and performance tracking for more efficient and effective marketing strategies.

IBM Cognos Analytics

IBM Cognos Analytics integrates AI into data analysis to enable easy discovery of hidden trends and generate data-driven reports. With features like natural language processing (NLP), automated data preparation, and interactive dashboards, IBM Cognos Analytics turns complex datasets into actionable insights by analyzing data more effectively.

CleverTap

CleverTap helps businesses boost customer engagement through AI-driven personalization and analytics. The platform combines real-time behavioral insights, automated segmentation, and journey orchestration to deliver targeted campaigns across mobile, email, push notifications, SMS, and in-app channels. By unifying analytics with engagement tools, CleverTap enables companies to retain users, reduce churn, and drive long-term growth.

HR software Black Friday deals

Revolutionize HR with cutting-edge software for recruitment, employee management, and everything else people-related. These Black Friday deals offer powerful tools for building strong teams, optimizing workflows, and creating dynamic workplaces. 

WebHR

WebHR delivers an all-in-one HR solution that simplifies everything from recruitment to employee management. With automated payroll, performance management, and detailed analytics, WebHR transforms your HR operations and offers a cloud-based platform accessible from anywhere.

Woven

Woven is a  hiring platform that helps companies streamline technical recruiting and candidate evaluation. By combining real-world work simulations, structured assessments, and collaborative feedback tools, it enables hiring teams to identify top talent while reducing bias. The platform improves both recruiter efficiency and candidate engagement, ensuring a fairer and more consistent hiring process.

Willo Video Interviewing

Willo Video Interview simplifies recruitment by offering a user-friendly platform for conducting and managing video interviews. Its features include pre-recorded questions, customizable interview templates, and AI-powered evaluation tools that make selection easier. With its option for asynchronous interviews, Willo helps you connect with top talent everywhere at any time.

Tips for finding the best Black Friday software deals

Check out our tips so you can discover the perfect Black Friday deal for your tech stack:

• Assess your software needs by clearly defining what you need. Evaluate your current systems and identify gaps. Ask yourself which features you need to address your business requirements, such as enhanced security or improved collaboration. 
• Conduct research to understand which vendors align with your needs. Utilize trusted sources like G2 to read comprehensive product reviews about software performance, user experiences, and overall satisfaction.
• Subscribe to G2 Deals to receive updates on the latest software promotions and discounts directly on your iOS or Android device. This way, you’re always informed about the best offers and can act quickly to take advantage of limited-time deals.
• Use price trackers to monitor software costs and spot the best deals. Receive alerts when discounts become available to stay on top of the lowest prices. 
• Compare pricing models and look beyond the initial cost by considering free trials, freemium versions, or tiered pricing plans. Free trials allow you to test the software, while freemium models provide basic features with the option to upgrade. 
• Consider long-term value rather than just the upfront discount. A higher-priced solution with reliable features and excellent support may offer better value in the long run than a cheaper option with limited capabilities.

FAQs: Black Friday software deals

Questions? Find the answers below.

What software categories have the best Black Friday deals?

The biggest discounts are usually on project management tools, CRM platforms, design software, security solutions, and productivity apps. SaaS providers often use Black Friday to push annual plans, which can unlock 30–70% savings.

Are Black Friday software discounts better than Cyber Monday?

Yes, Black Friday typically offers broader deals across more software categories, while Cyber Monday leans toward digital products and online services. Some vendors extend promotions through the weekend, so checking both days is smart..

Do software companies offer early Black Friday deals?

Many vendors start sales a week or two early to capture early shoppers. It’s common to see “Pre-Black Friday” or “Early Access” deals from mid-November. Signing up for newsletters or G2 deal alerts can help you catch these.

How long do Black Friday software sales last?

Most software discounts run from Black Friday through Cyber Monday, with some extending until the first week of December. Flash deals may only last 24 hours, so timing matters if you’re chasing the best price.

Are annual software subscriptions cheaper on Black Friday?

Yes, vendors push annual commitments during Black Friday. Discounts on yearly plans can be 40–70%, making them significantly cheaper than paying monthly.

Can I stack Black Friday software discounts with student or business pricing?

Sometimes. Some companies allow stacking student, nonprofit, or business discounts on top of Black Friday promotions, but many limit you to the highest discount available. Always check the vendor’s fine print.

Do lifetime software deals appear on Black Friday?

Yes, certain SaaS tools and niche apps launch lifetime deal packages during Black Friday. These are less common than annual discounts but can provide long-term savings if the software fits your workflow.

Which Black Friday software deals are best for small businesses?

Small businesses benefit most from deals on CRMs, accounting software, and collaboration tools. Discounts on bundled features or team plans can help reduce long-term operating costs.

Do Black Friday software discounts include customer support and upgrades?

In most cases, yes. Black Friday discounts apply to the full subscription tier, including customer support, updates, and new features. Be cautious with lifetime or one-off deals, which may exclude upgrades.

Do companies raise prices before Black Friday software sales?

Legitimate vendors do not raise prices before discounting, but some smaller sellers may inflate list prices to make deals look bigger. To avoid this, compare current prices with historical averages using tools like price trackers or G2’s deal listings.

Seize the savings

As Black Friday approaches, get ready to gear up and grab the best software deals to elevate your business in 2025. Whether you’re scouting for cutting-edge AI tools, game-changing project management solutions, or total CRM systems, the key is assessing your needs, researching thoroughly, and acting swiftly.

Remember, the best deals don’t just save money – they can transform how you work and grow. So dive into the offers, get the tools that align with your goals, and enjoy the perks of a well-planned Black Friday shopping spree. 

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