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Lauren Fram

Lauren is a former market research analyst focusing on the e-commerce and retail industries. Since joining G2 in July 2017, she has focused her energy on consumer-driven spaces after spending time in the vertical, design, and CAD software spheres. She graduated from the University of Chicago with a degree in English language and literature and her writing and research has been cited in publications such as Forbes, Eater, and, among others. She enjoys building and sharing her knowledge, and in her free time enjoys reading, knitting, and gaming. Her coverage areas include retail technology, e-commerce, and restaurant technology.


Retail Merchandising Basics, Tools, & Examples

Even if you don’t love shopping, there’s probably been a store you’ve walked inside that made you...


42 Retail Statistics to Help You Build Your Business in 2019

Retail has expanded to include more than just purchasing something in a store.


Best 3D Modeling Programs for Beginners in 2019

Did you know you could create a game or 3D print in your own home?


Best Concept Art Tools for Indie Game Designers

The process of creating a video game can take years, and a huge amount of work needs to be done...


What Is a Silent Auction? (+Best Software to Help in 2019)

Silent auctions have become a staple of charity events. Odds are, if you’re dressed up and at an...


What Is Food Distribution? (+How It Works)

Food distribution has been a serious concern for society since ancient times.


Bad Restaurant Reviews: How To Resolve Them the Right Way

We’ve all been there.


Making the Case for Retail Software

The face of retail is changing.


5 Questions to Ask When Buying Retail Software

Buying software for your retail business can be difficult, especially when there are so many...

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