Industry Insights
G2 Voices
Tech Signals
Resources
- Editorial Guidelines
  Learn about our contributor guidelines, process, and timeline.
- Our Writers
  Meet the people behind the words.
- Submit a Pitch
  Use this easy form to submit a content idea.
- TechBlend
  A collection of the best tech news and content.
- Glossary Terms
  Define tech jargon and acronyms with our comprehensive glossary.
Bad Reviews
Watch vendors read Bad G2 Reviews, à la Mean Tweets.

Home
Our Writers
Current: Ayelet Mechany

Ayelet Mechany

Product Marketing Manager at Persona.ly. Outside the office Ayelet climbs walls in hopes of becoming her least favorite superhero.

Playable Ads: Why You Need Them To Win at Mobile Marketing

Contributor Network

Playable Ads: Why You Need Them To Win at Mobile Marketing

Think about buying a physical product. What would sell it better - seeing, touching, and trying...

by Ayelet Mechany