G2sday Roundup: October 8, 2019

Anastasia Masters Anastasia Masters  |  October 8, 2019

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30 articles you need to read this week

From the FTC decision to sue the Match Group to 25 eye-catching flyer designs to the connection between employee retention and employee development, we’ve gathered articles you can’t miss. Let’s get you caught up.

G2sday Round 10-8-19


  • Discover the 10 essential SEO ranking factors you need to consider if you want your content to rank high in the SERPs ini Jacinda Santora’s piece on OptInMonster.
  • On G2’s Learning Hub, Dmitry Dragilev breaks down Google’s new guidelines on nofollow links and gives nine takeaways surrounding the update.
  • LinkedIn provides tech marketers with a guide on B2B Video on their marketing solutions blog.
  • Read Amrita Gurney’s six reasons for why brands need to start replacing stock photos with user-generated content on MarketingProfs.
  • Backlinko’s Brian Dean analyzed 5.2 million desktop and mobile pages and explained to readers what he learned about page speed.


  • Mark Lindquist instructs readers on how to use Google Sheets and Google Search Operators to find prospects on LinkedIn in a speedy fashion on the mailshake blog.
  • For ClearSlide’s blog, Valerie Tsai explains how to make each prospect touchpoint worthwhile.
  • Tint's Jose Angelo Gallegos lists seven ways you can boost e-commerce sales this year approaching the holiday season.
  • On Customerly’s site, Kashyap Trivedi teaches readers how to write a sales prospecting email that generates response.
  • Dive into Mark Thompson’s five strategies for increasing sales on G2’s Learning Hub.

Design & Product

  • Explore 25 eye-catching flyer designs to seek inspiration for your next piece compiled by the Creative Bloq team.
  • Smashing Magazine’s Editor in Chief, Rachel Andrew, provides a guide for editorial design patterns with CSS grid and named columns.
  • Dive into what Dawson Whitfield calls the final branding frontier for designers- personal branding - on G2’s Learning Hub.
  • Renee Fleck for Dribbble challenges reader’s perception of logos by showing 10 famous logos reimagined by another graphic designer.
  • On TechCrunch, Josh Constine discusses Facebook’s decision to test the feature of removing a like count from posts.

Development & Engineering

  • Understand how data analytics can drive innovation in Lynn Wu’s conversation with Knowledge@Wharton.
  • For The Inquirer, Roland Moore-Colyer chats about Intel’s second-generation Optane memory that promises a 50% hike in performance.
  • For G2’s Learning Hub, Maksim Blishchik supplies reasoning for why a traditional web application firewall is no longer enough.
  • Jim Salter identifies how harnessing machine learning can lead to an easier task of managing your storage on arsTechnica.
  • On Vox, Shirin Ghaffary describes the Google contractors’ actions that led to tech works being able to unionize easier.


  • Check out 60 statistics on why employees quit in G2’s own Alexa Drake’s article.
  • For Yello, Derek Doeing highlights why a company culture video is your best recruitment marketing asset.
  • Diane Faulkner provokes readers to outsource their recruitment effort on ADP’s Spark blog.
  • Justwork’s Sasha Butkovich advises leaders on how to support mental health and wellbeing for remote employees.
  • Discover the connection between employee development and retention in Jen Dewar’s article on Sapling.

Grab bag

  • G2 put on our very first conference. Explore our leader’s retrospectives and speaker recaps on our REACH 2019 hub.
  • David Lazarus compares the relationship between Amazon Prime and shopping to how Amazon Care may affect the healthcare landscape in the LA Times.
  • Explore the Co-star’s grasp on millenials’ astrological fascinations in Allie Jones’s contribution to The Verge.
  • On Reuters, Chaymae Samir challenges the idea that print is dead with the idea that although Millenials killed the industry, Gen Z may revive it.
  • Read about the FTC’s decision to sue match for allegedly tricking users with false advertisements in Dave Sebastian’s article on The Wall Street Journal.


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Anastasia Masters

Anastasia Masters is a Content Marketing Associate at G2 focusing on all things marketing. Hailing from Michigan, she graduated from the University of Michigan with a degree in history. In her spare time, Anastasia enjoys eating her way through Chicago's different neighborhoods, exploring new places to visit across the globe, and watching UMich sports. (she/her/hers)

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